Brand Redesign
Task:  
To create a modern farm to table brand that spans across a variety of branches within the Sakonnet brand. The brand consists of the vineyard, estate grown wines and imported wines which are crafted in the winery.

Challenge:  
Our biggest challenge was to create different packaging between the estate grown wines and the imported wines, since they both live in different spaces. The estate wines are primarily sold at the vineyard itself while the retail wines are sold and distributed to stores. The wines that are retailed are consumer facing, leading us to design a system that aids in shopability with a color coded system and a more dynamic design.